The World’s First Waterproof and Shockproof Interchangeable Lens Camera

Nikon Inc. announced the world’s first waterproof, shockproof interchangeable lens camera*(1), the Nikon 1 AW1. Also designed to be freezeproof, the durable and versatile AW1 thrives in harsh environments while delivering the high-performance features and incredible image quality that thrill-seeking families need to capture every moment and memory. By land or by sea, from the tropics to snowy peaks, this newest addition to the Nikon 1 Advanced Camera with Interchangeable Lens System (ACIL) is equipped with outdoor friendly features to capture amazing photos and stunning Full HD video.

To complement the AW1, Nikon also introduced two new waterproof, shockproof and freezeproof lenses, the 1 NIKKOR AW 11-27.5mm f/3.5-5.6 and 1 NIKKOR AW 10mm f/2.8. Striking the ideal balance between portability and performance, the robust 11-27.5mm lens offers a versatile lens option with a 2.5x zoom range. Additionally, the portable wide-angle 10mm lens offers a fast f/2.8 aperture to help deliver a shallow depth of field and excellent low-light performance.

“As the world’s first waterproof and shockproof Advanced Camera with Interchangeable Lens System, the Nikon 1 AW1 offers an exciting new option for the family who seeks both exhilaration and a durable yet versatile camera to complement their active lifestyle,” said Masahiro Horie, Director of Marketing and Planning, Nikon Inc. “The Nikon 1 AW1 and the new 1 NIKKOR lenses are always ready to capture the action with high speed performance and incredible image quality that users have come to expect from the Nikon 1 System.”

The Nikon 1 AW1: The World’s First Waterproof and Shockproof Interchangeable Lens Camera

Whether the destination is to the beach, the slopes or a mountain pass, the Nikon 1 AW1 is a must-pack accessory for any adventure. Waterproof (down to 49 feet), shockproof (up to 6.6 feet) and freezeproof (down to 14° F), the AW1 can handle the toughest conditions while capturing fast action. Though built to be durable and robust, the camera retains a compact and lightweight body, making it easy to carry on any expedition, above or below sea level.

Additionally, the versatile Nikon 1 AW1 offers the unique feature set that adventurers of all levels can take full advantage of, whether tackling a black diamond slope or an unfamiliar trail. With built-in GPS technology, AW1 users can track their travels while identifying the exact longitude and latitude where an image or video was captured. The AW1 is also equipped with an altimeter, a depth gauge, an electronic compass and a virtual horizon indicator. What’s more, the cameras pop-up flash is waterproof as well, allowing the user to add light to a scene automatically or on command.

About Nikon

Nikon, At the Heart of the Image™. Nikon Inc. is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognized for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment. Nikon Inc. distributes consumer and professional digital SLR cameras, NIKKOR optics, Speedlights and system accessories; Nikon COOLPIX® compact digital cameras; 35mm film SLR cameras; Nikon software products and Nikon sports and recreational optics as well as the Nikon 1 advanced camera with interchangeable lens system. Nikon Corporation, the parent company of the Nikon Inc., recently celebrated its 80th anniversary of NIKKOR optics, and announced the production of over 80 million NIKKOR lenses in 2013, creating a new milestone in Nikon’s heritage of superior optics.

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