The CCW Session, “Multi-Platform Television: Navigating the Path to the Connected Consumer” will take place on Wednesday, November 13, 2013, 9AM-10AM. The Session is open to conference attendees only.
Today’s Connected Consumers increasingly demand the television programming they want to watch, whenever and however they want to watch it. Conventional content owners, aggregators, and distributers have had to move very quickly to meet consumer demand for television over streaming platforms to a host of mobile devices, smart phones, tablet, and computers as well as smart TVs, game consoles, and digital media players. This transition is happening so rapidly and seamlessly for the consumer that it belies an underlying fundamental shift in the television distribution model. How are networks and distributors moving to adapt? With the shift in consumer preferences accelerating will they be able to continue to keep up? What will be the end result? How will disruptive alternative distribution models and the widespread transition to multi-platform streaming permanently change the television landscape? Which established and emerging players will survive and prosper from these changes, and who will be the casualties along the way?
See more at http://www.ccwexpo.com/hdproguide
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