TSL Products, manufacturer of surround sound microphones and processing, audio monitoring, broadcast control systems and power management solutions for the broadcast industry, has announced the appointment of John D. Root as its VP Sales for the Americas.
Root brings with him more than 30 years experience as a sales manager, and sales and business development executive, working in a range of companies that specialize in broadcast production. Root is now responsible for driving TSL Products’ sales for both the North and South American markets and expanding the continued interest in existing TSL solutions.
“We have established a healthy presence in the Americas now and with John joining our team, we can develop a cohesive and coordinated effort to expand on our initial successes,” says Chris Exelby, Managing Director of TSL Products. John is incredibly driven and offers an abundance of experience in broadcast sales and management, working with large target budgets and sales goals. His knowledge will help us meet our sales projections and technology introductions. We are fortunate to have him on board with us.”
Root has a proven track record in developing new business over multiple geographical locations, managing complex projects, working with diverse audiences and closing complicated sales whilst building and maintaining long-term and loyal client relationships.
“I am very excited to be given the opportunity of bringing my experience working with Sony Electronics, Inc. and Bexel to TSL Products,” says John Root. “TSL makes very well respected products and enjoys an international reputation for delivering high-quality and practical solutions to the market. With new and innovative projects nearing completion, now is the perfect time for a unified approach regarding the Americas. I believe there are only good things ahead for TSL and I am happy that I was chosen to spearhead initiatives in these regions.”
About TSL Products
TSL Products designs, manufactures and markets a range of hardware and software solutions that serve to simplify operations within the television broadcast, cable, satellite, IPTV and IT industries. Specializing in audio monitoring, surround microphones and processors, broadcast control systems and power management tools, TSL products satisfy and exceed the commercial, technical and operational requirements that exist in IT-based and traditional workflows, helping its customers to lower costs, generate revenue and streamline operations. TSL’s dedicated
products team has many years of combined personal, hands-on experience, having worked for broadcasters, post-production facilities, information technology companies and outside broadcast operators worldwide. For more information, please visit www.tsl.co.uk/products.aspx.
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