Canon announced that “The Hunger Games” actress Jena Malone has signed on to co-star with Josh Hutcherson in a short film for Canon’s Project Imagination: The Trailer, a consumer contest helmed by Ron Howard. Josh Hutcherson and Ron Howard have selected the winning trailer, “Tainted Water” created by Mark Mukherje, a college student from South Florida, to act as the inspiration for the film, “The Rusted.”
“The Rusted” is a psychological thriller, a new genre for Josh Hutcherson, written and directed by Kat Candler (“Hellion”) and tells the story of a brother and sister who begin renovating their childhood home into a recording studio, when strange happenings force them to face memories of the past.
“Being part of Canon’s Project Imagination and working with Ron, Kat and now Jena have really allowed me to express my passion for storytelling,” said Josh Hutcherson. “I’m excited to bring the vision to life as a producer on the project and acting opposite a dear friend.”
“When Josh presented me with the script, I thought it would be fun to do something different together like a psychological thriller and it’s hard to pass up a project with Ron Howard behind it,” said Jena Malone. “I also love that the film is part of this very cool, creative experiment tapping into consumers to inspire and elevate our imaginations.”
Project Imagination: The Trailer is the third iteration of Project Imagination, Canon’s ongoing initiative to empower creativity in everyone. The program, which launched in February 2015, also marked Ron Howard’s third time partnering with Canon, a brand that aligns with his conviction that people’s everyday lives are visually and cinematically worth recording, bringing high quality and ease to photo and video capture with Canon cameras and lenses. Consumers of all skill levels were invited to create and submit 60-second trailers and entry level participants could utilize Canon’s Trailer Editor tool which is still available for consumer’s use at imagination.usa.canon.com.