IBC Innovation Awards Shortlist Announced: IP, 4K and OTT amongst industry trends tackled by entrants

The shortlist for the IBC2016 Innovation Awards has been announced. The nine finalists are from six countries, as far apart as China and the USA. Each reflects the way that technological advances are boosting the creativity and efficiency of the content industry.

That is what lies at the heart of the IBC Innovation Awards: the application of the latest technology in the real-world. This year this translates into making content more engaging for viewers, offering new functionality in delivery and discovery, and helping creators work more efficiently.

“The IBC Innovation Awards are unique because we judge on the benefits each entry delivers to the end user,” said Michael Lumley, Chair of the judging panel. “Ultimately, the award is handed over on stage not to a company developing the newest widgets but to the broadcaster or media company which benefits from a real collaborative process to develop the best possible solution.

“That gets tougher to judge each year,” Lumley added. “This year’s finalists represent the state of the art in some of the hottest topics, like online delivery and Ultra HD content.”

There are three categories in the IBC Innovation Awards programme, for the best applications of technology in content creation, content management and content delivery. This year three projects have been shortlisted for each category, but the winners will not be announced until the IBC Awards Ceremony, at 18:30 on Sunday 11 September.

For more information, visit http://www.ibc.org.

IBC Innovation Awards Shortlist Announced: IP, 4K and OTT amongst industry trends tackled by entrants