GB Labs puts the focus firmly on customers with its return to IBC 2022

GB Labs IBC 2022

At IBC 2022, GB Labs’ focus is on re-connecting with customers and emphasising how it can help them with the key issues facing their organisations, such as security, and business and change management. Today, broadcasters and media companies are less concerned with the underlying technology and more focused on issues that impact future growth, such as creating more content in a smarter, more efficient way. At this year’s IBC, the company will show customers how they can more effectively manage resources across multiple locations – on-premise, in the cloud and hybrid workflows.

Visitors to IBC 2022 will hear how GB Labs solutions can deliver significant performance enhancements whilst lowering environmental impact, and how ultra-high-speed data rates support fast turnaround production environments. GB Labs will illustrate solutions that can handle even the most complex multitasking storage requirements and its deep understanding of production workflows.

Customers will be able to speak to the GB Labs team about the company’s latest product innovations, including HyperSPACE Generation 3, the latest version of FastNAS (Generation 2), along with the new Unify Hub data management system, as well as GB Labs’ intelligent storage technology, such as Cloak DR, Mosaic, and the latest CORE.4.

Dominic Harland, CEO and CTO, GB Labs commented: “Today, customers need solutions that give them better performance across their creative workflows so they can remain laser-focused on creating great content. They are also looking for technology partners that understand how their business works and where the bottlenecks are. As we return to IBC for the first time in three years, we believe that engaging with our customers to show them that we can best serve them by addressing their primary challenges; for us it is more about building and strengthening relationships than showing racks of equipment or product features.”

The GB Labs team will be on hand to discuss how the new HyperSPACE Generation 3 delivers double the performance of the previous version, giving users access to the fastest data rates on the market when combined with GB Labs SPACE and SPACE+, thanks to intelligent software and hardware enhancements to the underlying HyperSPACE engine. Show attendees will be able to learn more about FastNAS Generation 2, which now delivers a 1000% boost in capability, with up to 4GBytes/sec real deliverable network performance, and the new Unify Hub platform which empowers remote production while maintaining data integrity and security, managing storage – on site or in the cloud, from GB Labs or from other vendors – to create an ultra-productive environment which is simple and fast.


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