NEW YORK — Dec. 16, 2021 — Flowics, creator of the most comprehensive platform for powering remote and in-studio production of live graphics and interactive content, has confirmed its membership in the GV Media Universe Alliance. Sponsored by Grass Valley, the leading technology provider for the live media and entertainment market, the GV Media Universe combines technology and commercial solutions to power the digital transformation of media and entertainment organizations. As a GVMU Alliance member, Flowics Graphics connects with Grass Valley’s Agile Media Processing Platform (AMPP), and is an integrated part of a cloud-enhanced architecture that is designed to connect the digital creation and consumption of stories across the entire media and entertainment industry.
The GV Media Universe brings innovative solutions together with existing workflows and equipment to create and distribute premium live content that captures audiences while reducing complexity and cost for users that adopt GVMU into their work environment. The underlying technology is designed with cloud-based live production needs in mind – frame accurate, responsive, and compatible with connected control surfaces and applications that take full advantage of what the cloud offers. The GV Media Universe is providing media companies worldwide with the power to thrive during the digital transformation.
Now, with the partnership between Grass Valley and Flowics, media companies have a transparent roadmap by which to add broadcast-quality HTML5 cloud-based graphics to their live productions. Developed to integrate into any production workflow, Flowics Graphics enables the creation of graphic overlays for all kinds of productions and verticals, including live sports, esports, news, government, corporate events, and more. Providing numerous creative building blocks, data connectors, as well as extensive options for customization and animation, the solution can be integrated with AMPP-supported production switching, master control, and other production tools, paving the way to quick and seamless live production.
With the confirmation of Flowics Graphics’ compliance with GV AMPP solutions, Flowics and Grass Valley will work together under the GVMU Alliance to ensure Flowics Graphics integrates seamlessly within the GV Media Universe to provide the flexibility and power that AMPP brings to cloud production workflows.
“Graphics have been widely pinpointed as a target for accelerated adoption of the cloud across broadcast, and conversations with our own customer base indicate a growing reliance on cloud-based workflows,” said Flowics CEO and Founder Gabriel Baños. “Thanks to the integration of these two solutions, broadcasters and other content creators will be able to experience the benefits of an end-to-end, fully cloud-based workflow for graphics overlay production.”
“Flowics Graphics is a proven graphics overlay solution that has resonated with broadcasters, content services, and other production teams due to its impressive flexibility and feature set,” said Costa Nikols, vice president global sales enablement and training at Grass Valley. “As part of the GV Media Universe combined ecosystem of technology and business solutions, Flowics Graphics and AMPP together will make it easier for graphics customers around the world to accelerate their migration to the cloud.”
More information about Flowics Graphics can be found at www.flowics.com.
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About Grass Valley
We love live! Grass Valley is the leading technology provider for the live media and entertainment market. We work with 90% of the world’s major media brands, powering their media centers, mobile production units, 24-hour newsrooms, and sports streaming platforms. As the number one trusted partner in media technology, we enable content owners and service providers to create and deliver compelling live experiences in the most efficient way.
Whether it’s IP-native cameras or state-of-the-art cloud production platforms, we’re at the forefront of groundbreaking live media innovation. We continue to pioneer market-leading advances based on cloud and software efficiency to transform live content for the streaming era today and in the future. www.grassvalley.com
Flowics makes the most comprehensive cloud-based platform for powering remote and in-studio production of live graphics and interactive content for linear and OTT broadcasters. Trusted by more than 65 broadcasters across the U.S., Latin America, and Europe, Flowics works with broadcasters and producers in the sports, media, and entertainment industry to help them streamline their production workflows and add a layer of interactivity to their programming to retain and monetize viewers across all digital environments. The Flowics platform enables customers to create and remotely operate live graphics and interactive experiences for social media, broadcast, live streaming, websites, apps, or venues. www.flowics.com
Product or service names mentioned herein are the trademarks of their respective owners.
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