Brand-New “Open Studio License Program” from Zero Density will Transform the Market

A unique program designed to move the industry forward by providing greater accessibility to Zero Density’s graphics ecosystem for independent creators, small businesses, and academic users. By expanding access, the program aims to help close the talent gap in the industry while also strengthening Zero Density’s innovative platforms for professional users.

Amsterdam, THE NETHERLANDS – September 12, 2024 — Zero Density, the global leader in integrated virtual production and real-time motion graphics solutions, announced the launch of its new “Open Studio License Program.” This unique program offers the entire software stack of Zero Density’s Unreal-based graphics ecosystem at no cost to independent creators, indie creators & developers, small businesses, and academic users. Zero Density ensures that entities with annual revenues under $1 million are eligible for the Open Studio License Program. For those exceeding this threshold, the paid licensing model will apply.

Aimed at Creating Even Greater Value from the Platform

With this major step, Zero Density aims to expand the user base of its advanced virtual production and real-time motion graphics platform. By doing so, the talent pool available to clients on the paid license model will grow, enriching the ecosystem with more skilled professionals. Additionally, this broader user base will contribute to more extensive and timely feedback on new releases and features, accelerating the refinement of the software.

All developers gaining access will have the opportunity to create new functionalities within the open platform that will benefit the entire Zero Density user base. This initiative is designed to enhance the experience for all users, ensuring that clients in the paid license model receive even greater value from the platform.

Empowering Creators with Advanced Technology

The program offers full access to all licenses within Zero Density’s Unreal-based ecosystem, including Reality5LinoReality Hub, and the Traxis Hub. These tools facilitate the creation of virtual studiosaugmented reality (AR)extended reality (XR), on-air graphics, and video wall graphics, all integrated into an end-to-end real-time graphics workflow.

Zero Density introduced this program following changes to the End User License Agreement (EULA) by Epic Games, the company behind Unreal Engine. Companies with annual revenues below $1 million are eligible for the free use of Epic Games’ software, while those exceeding this threshold are required to pay a subscription fee. Zero Density’s ‘Open Studio License Program’ follows the same model. This will allow independent creators, indie creators & developers, small businesses, and academic users to use the entire software stack of Zero Density’s graphics ecosystem at no cost.

Paid Options for Enhanced Capabilities

For those needing advanced features, the EVO II render engine and Traxis Camera Tracking and Traxis Talent Tracking hardware are available as paid options, providing enhanced rendering and tracking capabilities.

Ensuring Fair Use

Starting from September 12, 8 PM CET new users can access the software by connecting their Epic account to the Unreal GitHub environment. Following this, they must register here to receive the necessary licenses. During registration, users will be required to provide basic information about their business or project to verify eligibility. The licenses granted under this program are valid for one year.

Visit the Zero Density’s Booth 7.B01 at IBC2024. For a more personalized experience, attendees can book a meeting here.

About Zero Density
Zero Density gives visual storytellers the tools to bring their creative vision to life effortlessly and with lasting impact. Our integrated virtual production and real-time motion graphics platforms boost operational efficiency and deliver results you can rely on. Zero Density is your forward-thinking industry partner, with offices around the globe serving clients such as The Weather Channel, CBS, RTL, VIAPLAY and Warner Media.