Digital Vision Empowers Siren Digital
New State-of-the-art Hollywood Facility Relies on Nucoda and Phoenix
Siren Digital, a film, TV and new media production group, has yet again turned to Digital Vision for a number of solutions to power the company’s new, state-of-the-art facility in Hollywood. Siren Digital has chosen Digital Vision’s Nucoda high-end color grading system with the DVO toolset and Precision control panel to sustain their DI and technological operations. Continuing a long-standing collaborative relationship, the team at Siren has worked with Digital Vision over many years, beginning with installations of Nucoda in Santa Monica and extending overseas to large-scale, facility build-outs in Korea and China. Over the course of many projects, the companies have found new ways to produce and manage the creation and delivery of entertainment content.
Kyle Jackson, co-founder of Siren Digital noted, “We have a significant comfort level and familiarity with Digital Vision’s outstanding toolset, support, and R&D group, built upon years of experience at another facility we designed and operated in Los Angeles, and global projects we’ve managed. Over the past five years, Digital Vision has been the backbone of many of our endeavors. Their software proves time and again to be able to handle the real-world challenges of changing post production workflows.”
Digital Vision’s Nucoda grading and mastering solutions offer a powerful color toolset that integrates easily with customized workflows. It supports ACES, all the major digital camera formats on the market, and provides robust features for creative flexibility. The Precision panel adds a high level of control for colorists, with its unique, industry-leading combination of tactile controls and integrated touch-sensitive panels.
The awarding-winning DVO (Digital Vision Optics) image processing software provides a comprehensive solution for image repair, restoration, enhancement and format conversion whether originated from film or video. DVO tools are only available on Digital Vision’s Nucoda and Phoenix platforms.
Siren Studios, an emerging 360-degree production studio, and Siren Digital together offer a broad base of services to the industry, from creative to advanced production, visual effects, post production audio, film finance, and international distribution. “We are engaged in a number of traditional and emerging processes, globally, and it is crucial that our tools work now and evolve with the way our colleagues want to collaborate in the future. While we are involved in some very technologically advanced work, we are also working daily on digital intermediates, designing post workflows, and delivering projects. We believe that Digital Vision is with us today and for the long run.”
In 2011, Digital Vision supported a massive restoration and color pipeline project for Jackson in South Korea with over 200 licenses for Digital Vision’s Phoenix restoration software. Jackson notes, “We knew from our experience that the range of capabilities – Phoenix for restoration and Nucoda for grading, as well as the tools in the highly regarded DVO toolset – was a perfect fit.”
Jackson adds, “Working with Digital Vision has always been one of the most rewarding technological collaborations we have ever engaged in. Their willingness to work closely with us to devise solutions is crucial. They understand real-world demands as well as creative needs. Just as important as the toolset is their willingness to respond with flexibility, ingenuity and dedication.”
Kelvin Bolah, President of Digital Vision stated, “We have known the Siren team for years, and have seen them consistently do ground breaking, interesting work. They think a bit differently, and they think big. You must be careful with words like ‘visionary,’ but that’s what we consider Siren Digital. We are looking forward to the exciting projects that Kyle, and his partners Jeff Brue and Matthew Treinish, have in their pipeline.”